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What’s “One “ Thing  Experts Do?

 Go From Identity to Sharing Expertise 

How?

The Signature Conversion Story for Business Expansion

Why?

It introduces the concept of a "Signature Conversion Story" and its powerful impact on business expansion. It also discusses the significance of positioning oneself as an expert in one’s field.

Five Design Steps to Consider 

Personal Journey

Share your transformation from establishing your identity to becoming an expert in your field. Highlight challenges faced, pivotal moments, and the expertise gained.

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